The cover of your corporate brochure is a curtain raiser to who you are. Most people will form an impression on your company, product or event by the cover design. Usually within a few seconds. So it’s a key marketing tool for communicating your brand values.
Whether your brochure is placed in reception, being handed out at a meeting, or being viewed online, it says everything about your professionalism and business ethos. It has to be designed to create a positive reaction.
Every brochure design has a different approach and concept, but we believe one of the key design elements is impact. It doesn’t have to shout, it doesn’t need to look pretty and it doesn’t need to sell. But it does need to make a good first impression.