Continu EnergyBrand Identity
Background: Continu Energy provides Battery Energy Storage Systems (BESS) that store electrical energy from both renewable and non-renewable sources for use when required. BESS offer organisations a flexible and sustainable approach to energy consumption allowing the business consumer to manage variability from onsite renewable energy, balancing supply and demand.
Our solution: Our branding objective was to conceive and implement a corporate style that would illustrate Continu Energy’s ambition and vision as a company, as well as their unique, ground-breaking product. The ‘balls of light’ circles motif quite literally reflects clean, efficient energy and is used throughout the online and printed marketing material to provide visual impact and consistency.